This article – thoughts about the prospects for the development of women’s blogs on the Internet. I develop women’s blogs is the 4th year and I see a good perspective on them. Why in the women’s blog, I tried to explain later in this article.
It is known that the level of connectedness of the world is growing due to increased coverage and access to the Internet at the expense of “fresh blood”. Every young girl has a FaceBook page or Mail.Ru. This means that an entire generation of the 90’s and 00’s successfully versed in the Internet, and every morning starts with checking accounts in social networks, address and email.
1. Online shops in 10-20 years
The main channel of this generation of shopping, of course, will be the Internet. Internet shops in the first place. However, if it is a girl student asked my mother the money on cosmetics and clothes, then to 40 years of age, it will have already taken place women, perfectly understand the advantages of the internet and able to use them.
2. making purchasing decisions
According to research in marketing (point source makes no sense, because there are dozens), the purchasing power of women less than men, but women influence men’s decision to major purchases, and significantly affect the decision of the family budget.
All this leads to the fact that women are at the peak of the purchasing power (35-50 years) will perceive the Internet as the most convenient and relevant place for shopping, more women will be “professionals” of the Internet, because for 30 years, will explore the Internet, and some “live” there.
3. Online stores will use women’s blogs
All online shops will use blogs as a means to promote their products, because the blogs – it is more private than the official advertising. Today online shopping ordering promotional articles or reviews from bloggers.
Women’s Internet audience in the 20-30-th years will increase at least 4 times, and shopping activity on the Internet more than tenfold.
If you create this year, a blog and post at least one unique article per week, then after 5-7 years you will have an authoritative blog with plenty of loyal followers. Time it may take you 1 hour per day. Think of it as a long term investment or partial earnings.
In an authoritative blog after 5 years you can earn money for writing reviews, contextual advertising, teaser advertising, banner advertising, custom-made articles, creating a local online store.